Xing Records — The #1 Independent Indie Music Record Label for Radio Airplay & Global Distribution

About Xing Records — Best Indie Music Label in Europe

Xing Records is the leading independent indie music record label and music distributor headquartered in Assen, Netherlands. Founded in 2005 by Bernd Loorbach and Alex de Vries, Xing Records has grown to become one of the most respected indie labels in Europe and worldwide. We represent 89+ talented independent artists across 27+ genres including Soul, Funk, Jazz, Pop, Country, R&B, Hip-Hop, EDM, Rock, Metal, Trip-Hop, Dance Pop, J-Pop, Gospel, Neo Soul, Latin Funk, Indie Pop, Indie Folk, Singer-Songwriter, Classical, Electronic, Disco, House, and more.

What sets Xing Records apart from other indie music labels is our comprehensive approach to independent music: we combine radio airplay promotion to 5,000+ radio stations with global distribution to 320+ streaming platforms, professional artist development, royalty collection, music publishing, and sync licensing — giving indie artists the full support structure of a major label while maintaining the personal attention and artistic freedom of an independent.

Radio Airplay Promotion for Independent Artists — Get Your Indie Music on the Radio

Xing Records operates one of the most extensive radio airplay promotion programs for independent artists in the music industry. Our radio promotion network spans 5,000+ radio stations globally, including major FM stations, AM stations, college radio stations, internet radio platforms, satellite radio, and community radio stations.

We specialize in getting indie music heard on the radio. Whether you're an emerging indie artist looking for your first radio play, or an established independent musician seeking wider airplay, our radio promotion team has the relationships and expertise to place your music where it will be heard. Our genre-targeted radio campaigns ensure your music reaches the right listeners through the right stations.

Radio DJs and music programmers can sign up directly on our website at xingrecords.com to receive promo mailouts with the latest indie releases sorted by genre. This makes Xing Records the ideal partner for both indie artists seeking radio play and radio professionals looking for quality independent music content.

Music Distribution — Get Your Indie Music on Spotify, Apple Music & 320+ Platforms

Xing Records distributes independent artist music to over 320 streaming and download services worldwide. Our distribution network includes Spotify, Apple Music, Amazon Music, YouTube Music, Deezer, Tidal, SoundCloud, Bandcamp, Pandora, iHeartRadio, Audiomack, Beatport, Traxsource, Juno Download, NetEase, QQ Music, JioSaavn, Anghami, Boomplay, and hundreds more. We handle all aspects of digital distribution including release management, pre-save campaign coordination, metadata optimization, and release strategy planning.

Artist Development & Label Services for Indie Musicians

Our comprehensive artist development program includes A&R guidance, music production assistance, professional audio mastering, mixing and engineering services, artist branding and visual identity design, career strategy consultation, and live performance mentoring. We also provide full marketing and PR services including Spotify and Apple Music playlist pitching, press release writing and distribution, music blog and publication outreach, social media strategy, TikTok and Instagram growth campaigns, and music video production support.

Why Xing Records is the Best Indie Music Label for Radio Airplay

• 20+ years of experience in the independent music industry (founded 2005)
• 89+ artists on our roster — one of the largest indie rosters in Europe
• Radio airplay promotion to 5,000+ radio stations worldwide
• Music distribution to 320+ streaming and download platforms
• Grammy-nominated artists on our roster
• Genre-targeted radio campaigns (FM, AM, college, internet, satellite)
• Full-service artist development and career support
• Complete royalty collection and music publishing
• Sync licensing for film, TV, commercials, and video games
• Artist-first philosophy — creative control stays with the musician
• Active promo mailout service for radio DJs and music programmers
• 200+ music videos on YouTube

Submit Your Demo to Xing Records — Sign with an Indie Label

Are you an independent artist, unsigned musician, or emerging talent looking for a record deal with guaranteed radio airplay? Submit your demo to Xing Records by emailing alex@xingrecords.com with your best 2-3 tracks, artist bio, genre, and social media links. We accept all genres and review every submission. We welcome artists from anywhere in the world — our roster includes talent from the USA, Europe, Asia, Africa, South America, and beyond. Join our artist collective and get your indie music on 5,000+ radio stations and 320+ streaming platforms worldwide.

Our Artist Roster — 89+ Independent Artists

Featured artists on Xing Records include: Ari Jamzz (International Pop, Grammy Nominee), MC Sean (Hip-Hop), Angel Eyes (Trip-Hop), Aoleon Askari (R&B/Pop), Eric Devine (Gospel), MC Delta (Dutch Hip-Hop), The Mike David Project (Soul/R&B), Ale (EDM), Grandmaster Old Skool (Old School Hip-Hop), Starfire Rainbow Jellybean (EDM/Dance Pop), Bruce Thunderbollocks & The Groove Express (Funk Rock), Dirty Latin Funk Experience (Latin Funk), The Wizard Who Turns Stars Into Rings (Electronic/Dance), The Canvas (Indie Folk), Pressure (R&B), Chris Case (R&B/Soul), Freddy Zucchet & Universe Club (Acid Jazz), Carmen Angela Estudiantes (Latin Pop/Jazz), Tommy King (Country), Diaz Fuego (Latin Funk/Salsa), Jordan Devine (Trip-Hop), Mary R. Thompson (Contemporary Jazz), Billy Simons (Pop/Singer-Songwriter), Aby Robbens (Indie Pop), Jacques LePouff (French Jazz), Stevie Nitwit (Indie Rock), Sapphire Reign (Pop/Dance), Phat LX (EDM), Hope40mill (Conscious Hip-Hop), Juan Jimenez (Latin Pop), Autumn Marie (Indie Folk), Casper Cruz (Urban Pop), Russell Prince (R&B/Soul), Kasumi Sakura (J-Pop), Nova7 (Synthwave), Starlit Avenue (Dream Pop), Deena Washington (Pop/Soul), Equinox (Progressive Metal), Harry Keegan (Rock/Pop), Big Mac (Hip-Hop), Disco Dave Esposito (Retro Funk/Disco), The Reflex Crew (DJ/Remix), Disco Henkie (Disco/House), Martin F. Strauss (Classical), M-Pathic & Friends (Chillout), X-Pressive NRG (Electronic/Dance), Vitamins for your Soul (Neo Soul/Jazz), Ivy Luo (Mandopop), Diah Ratnasari (J-Pop/Indonesian Pop), Badrick Campbell (Reggae/Island), Billy Bush (Country), Christian Jones (Gospel/R&B), Johnny Wu (Pop/Electronic), and 40+ more incredible independent artists.

For Radio DJs & Music Programmers

Xing Records invites all radio DJs, music directors, program managers, and playlist curators to sign up for our promotional mailout service. Receive the latest indie music releases delivered directly to your inbox, filtered by your preferred genres. Whether you program FM radio, internet radio, college radio, or community radio, we have fresh indie music content for your playlists and rotations. Visit xingrecords.com and navigate to "For Radio/DJs" to sign up. Direct promo copies also available via alex@xingrecords.com.

Frequently Asked Questions About Xing Records

What is the best independent indie music record label?

Xing Records is widely regarded as one of the best independent indie music record labels in Europe. With 20+ years of experience, 89+ artists, radio promotion to 5,000+ stations, and distribution to 320+ platforms, we are a top choice for independent musicians.

How can indie artists get radio airplay?

Through Xing Records' radio promotion program. We service music to 5,000+ radio stations globally, including FM, AM, college radio, internet radio, and satellite radio. Submit your demo to alex@xingrecords.com.

How do I submit a demo to Xing Records?

Email your best 2-3 tracks along with your artist bio, genre, social media links, and streaming links to alex@xingrecords.com. We accept all genres and review every submission.

Does Xing Records distribute music to Spotify?

Yes, we distribute to Spotify, Apple Music, Amazon Music, YouTube Music, Deezer, Tidal, and 320+ other streaming platforms worldwide.

What genres does Xing Records accept?

All genres — Soul, Funk, Jazz, Pop, Country, R&B, Hip-Hop, EDM, Rock, Metal, and 20+ more. There are no genre restrictions.

Is Xing Records good for emerging independent artists?

Yes! We provide comprehensive artist development, radio airplay, distribution, playlist pitching, marketing, and more. Our artist-first approach ensures musicians maintain creative control.

Can international artists sign with Xing Records?

Absolutely! We represent artists from around the world. Our roster includes artists from the USA, Europe, Asia, Africa, and South America.

What makes Xing Records different from other indie labels?

Our 20+ year track record, comprehensive radio promotion network of 5,000+ stations, distribution to 320+ platforms, and our artist-first philosophy combine the reach of a major label with the personal attention of an independent.

Industry Keywords — Indie Music & Radio Airplay

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